Sunday, April 29, 2012

What's the Big Idea?

Last Summer my wife went to see a medium at Lily Dale down in Chautauqua County near Jamestown. I'm torn between being a skeptic and believing in it. I want to believe, but I've never experienced it first hand, so I have a rough time with it. One of the things the medium mentioned was that I was going to come across something business wise that was going to change the direction of my business. Naturally I was intrigued. She said it was going to happen in January. The thought of it popped in to my head now and again, but I wasn't sitting on the edge of my seat waiting for it. January came and went without any Earth shattering revelation, however, in hind sight, there were probably a dozen things I could look back on and say maybe that's what she was talking about.

 I'm still waiting for the Big Idea. It doesn't have to be big in size. Take the paper clip for example, something so small has changed the face of paper work across the globe. I'm not even sure why I'm searching for the idea so strongly. I love what I do, I'm just getting tired of the roller coaster ride of having a busy season and a slow season. I don't want the stress of the slow season anymore, so I'm looking for the idea maybe to fill the gap. The photography industry is evolving at such a fast pace that if you don't evolve along with it you get left behind. I'm not content to just merely evolve with it, following the trends. I want to lead some of the evolution. Now if only I could figure out how to make an iPad.

Thursday, April 26, 2012

The Reveal

Seeing my wife come through the French doors at La Galleria Restaurant in Orchard Park as she made her way down the aisle toward me made my heart sink. I whispered to my brother who was standing next to me as my best man, "I think I just fell in love again." She looked so elegant, like she was gliding on air. Before I knew it, the moment was over. We were married in a blur. 

 As a wedding photographer, the more time I have with the bride and groom the better. With so many of our weddings at a single venue for the ceremony and reception, we're not left with much time between the two. More and more we are doing what's called a "Reveal", where the bride and groom see each other a few hours before the ceremony, allowing us to spend plenty of time with them without taking them away from their guests. They still get ready separately and then we have them meet in private to see each other for the first time. It's very emotional without all the pomp and circumstance of the ceremony to attend to. It's just the two of them, soaking it all in. 

 On Friday I photographed the wedding of Sara and Sourabh at Belhurst Castle. Their reveal was so cool you could feel the excitement bursting from them. We had a great time going down to the dock and train tracks along Seneca Lake below the castle. We were even lucky enough to time it right for the train to come by for a great photo opp. Sara's dress was a really cool renaissance style that would catch the wind perfectly. She had so much fun playing with it like she was on the bow of the Titanic. Sourabh had some fun of his own, taking one of my cameras to photograph his beautiful bride. It was a great way to kick off the busy wedding season.

One Day Senior Sale

Mark your calendars for Wednesday, May 2 for our One Day Senior Sale from 10:00-5:00. This is our biggest sale of the year to kick off our Class of 2013 senior season. Sessions must be booked and paid for during the sale so have your credit card ready to reserve your spot. Book early in the season for huge savings on senior sessions. Here are the session discounts based on the month your schedule your session for: May 80% Off, June 70% Off, July 60% Off, August 50% Off and September 40% Off. This discount is for the session only. Orders will have separate discounts based on package purchased and ordering early. Call the studio at 585-393-9242 with questions or to book your session May 2.

Wednesday, April 18, 2012

Video Intern Wanted

We are seeking a student intern to help out at the studio with a few video projects throughout the summer. A photography student with experience with a Video-DSLR and Final Cut would also work. We will be interviewing candidates over the next few weeks. Interested individuals should e-mail us a resume with experience as well as what they would like to get out of an internship at Chesler Photography. There will be an opportunity for some paid assignments as well. We would be happy to coordinate with school administration if credit is available. E-mail resumes to

Tuesday, April 17, 2012

Testing 123

Whenever I come back from a conference, I can always count on my daughter Sarah to be my test subject for some new things I want to try. One of the speakers I saw at the PNE conference was a fashion photographer who did a lot of cool lighting and editing techniques. I brought Sarah in to the studio to try some of them. I didn't quite get the look I was going for but what evolved came out pretty cool. I did the editing in Lightroom creating my own presets. Once I catch up at the studio, I'm going to bring the images in to Photoshop and see what comes of it.

Saturday, April 14, 2012

Photography Classes

Beginning in May, we will be offering the next round of photography classes for the community. Each of the classes will focus (pun intended) on an area of photography that people regularly ask me about. Most of the classes will be on Tuesday evenings, with each class running two hours at a cost of $25 per class, with the exception of our Photo 101 class for teens. That class will be a three hour class in July after school let's out. Each of the classes will be a hands on experience so bring your cameras and dress for the weather forecast as we will be venturing out of the studio. Here is the complete schedule:

Photo 101 (For DSLRS)
May 1, 7:00 p.m.

Understanding Flash Photography
May 8, 7:00 p.m.

Landscape Photography
-Riverscapes May 15, 7:00 p.m.
-Scenic Vistas May 22, 7:00 p.m.

A Bugs Life (Exploring Macro Photography)
May 29, 7:00 p.m.

Sports Photography
June 5, 7:00 p.m.

Photo 101 for Teens
July 11, 2-5:00 p.m.

Class sizes are limited so call the studio at 585-393-9242 to reserve your spot. Prepayment is required with your reservation. 

Wednesday, April 11, 2012

Amy and Art

With the Rochester Bride and Groom Magazine holding their annual Cover Photo Contest, I thought it fitting to post about Amy and Art whose wedding photo is featured in the contest. Amy and Art were married in October at Niagara Falls State Park on one of the few days that felt like Winter this past season. In fact, I think it was the same day that parts of the Northeast were slammed with an early season snow storm that left tens of thousands without power. It was a cold, windy day at the Falls with mist falling on us throughout the ceremony. Despite the less than perfect conditions, the ceremony was great as was the reception held on Grand Island.

Be sure to click on the link below to cast your vote for Amy and Art to see them on the next cover of Rochester Bride & Groom Magazine. Rochester Bride and Groom Facebook Page

Mother's Day Gift Basket

Chesler Photography and Sweet Expressions have teamed up to create the ultimate Mother’s Day gift,
a gift basket filled with your choice of Pastas, Chocolates or Coffees, along with a custom made “Expressions” photo album. Each basket purchase includes half hour photo session at Chesler Photography to create your one-of-a-kind gift. Space is limited and time is short. Call the studio today to book your session for the perfect Mother's Day gift at 585-393-9242.

Sign up for our eNewsletter
For Email Marketing you can trust