Thursday, October 6, 2011

Remembering Steve Jobs

Steve Jobs

When I saw the headlines come across the news last night about the passing of Steve Jobs, I was shocked, not only about the news itself, but also my reaction to it. I knew he had pancreatic cancer and stepped down as CEO of Apple in August, but I never would have guessed he would go downhill so fast. Although I didn't know him personally, I really feel a personal sense of loss, greater than just hearing of the passing of a celebrity or sports star. His innovation of products as well as the marketing of those products has been such an intrinsic part of my life, I couldn't help but be affected personally. My iPhone and iPad are such indispensable tools in my life now. We are in the process of transitioning the studio from PC based to Mac based as well. It's a slow process as finances become available, but it is a direct result of the influence Steve Jobs has had on my life. Weekly I would browse the Mac-Life app on my iPad to see what new products Apple was introducing, as well as the way they were introducing them. Jobs was a marketing genius that I would love to emulate on even the smallest level. Rest in peace Mr. Jobs. I'm sure you will be missed by millions.

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